Finlandia Platinum PR Campaign

Event nam: FINLANDIA PLATINUM LAUNCH IN ARMENIA full PR Support  Markku Raittinen's Master Class

  • PR Campaign Development and Implementation
  • Mass Media Relations 
  • Press Conference Organization and Implementation
  • Media documents Creation & Distribution, Press kit development
  • Tasting and Master Class by Markku Raittinen for Media Representatives
  • Full Media event managemnet
  • Professional photo shoot implementation
  • Media monitoring & evaluation after the campaign, press clippings

The world’s famous taster of Finlandia Platinum vodka brand Markku Raittinen gave a master class in Yerevan on Thursday, SPRING PR initiatives group reported to ARKA yesterday.
“The specialists of the sphere and special guests- representatives of restaurant-hotel complex, tourism, business, media, took part in the master classes and tasting,” the source states. 
The master class started with a press conference and discussions, then the tasting followed, after which Finlandia Vodka Cup contest for local barmen, members of Armenia’s Barmen Association, was hold.