Finlandia Platinum PR Campaign
Event nam: FINLANDIA PLATINUM LAUNCH IN ARMENIA full PR Support Markku Raittinen's Master Class
- PR Campaign Development and Implementation
- Mass Media Relations
- Press Conference Organization and Implementation
- Media documents Creation & Distribution, Press kit development
- Tasting and Master Class by Markku Raittinen for Media Representatives
- Full Media event managemnet
- Professional photo shoot implementation
- Media monitoring & evaluation after the campaign, press clippings
The world’s famous taster of Finlandia Platinum vodka brand Markku Raittinen gave a master class in Yerevan on Thursday, SPRING PR initiatives group reported to ARKA yesterday.
“The specialists of the sphere and special guests- representatives of restaurant-hotel complex, tourism, business, media, took part in the master classes and tasting,” the source states.
The master class started with a press conference and discussions, then the tasting followed, after which Finlandia Vodka Cup contest for local barmen, members of Armenia’s Barmen Association, was hold.